2008 Advertising Opportunities

The Media Offer

Globalcom Publications offers a wealth of media opportunities to advertisers keen to reach all facets of the DVD industry and, in particuliar, the content owners seeking to generate revenues from DVD.

The media portfolio includes the following platforms:

– The DVD and Beyond 2008 magazine (formerly DVD Primer) provides a yearly top-level-eye-view of the major developments in the DVD and related industries across Europe and, looking ahead, identify the industry's opportunities and challenges.

– The www.dvd-intelligence.com website, Europe's premier online source of information, data and analysis for professionals involved in DVD and related sectors.

Advertisers can elect to use any one of the platforms. However, many choose a spread of media in order to project themselves more widely and effectively over time. Presented below are various attractive advertising packages for consideration.

In the printed publications, on the Internet and in the conference hall, Publisher Jean-Luc Renaud is committed to providing editorial that is useful, valuable and timely, and that seeks to increase both knowledge and understanding about the key issues confronting the industry.


DVD AND BEYOND 2008

A special issue celebrating its 10th anniversary, overall circulation of the DVD and Beyond 2008 will target content creators, distributors and rights holders. It will also reach those who commission, create and manufacture DVDs as well those who service the industry by providing the software and equipment. And, each year, we ensure corporate end-users of the DVD format get access to the magazine.

The opportunity for advertisers

Advertisers in the DVD and Beyond 2008 benefit in several ways. First, from the positive editorial environment generated by this much-used and retained publication. Second, from the continuous exposure they receive from the www.dvd-intelligence.com website. Third, on their association with our Conferences and Seminar. Most advertisers are continuing with their commitment to build on the impact they have achieved within the magazine over the past nine years. They believe in the high level of continuous visibility they are buying at affordable rates.

This is why advertising in the DVD and Beyond 2008 is worth your consideration.

Heightening levels of interest in DVD companies, production companies, publishers, content owners, services and developments mean your target market will be highly receptive to your marketing message.

The publication's top-level strategic analyses address the opportunities inherent in the various market sectors, thus guaranteeing executive readership. It examines DVD and its next-generation versions in the wider context of HDTV, online, broadband.

Tightly focussed on DVD in Europe, DVD and Beyond 2008 builds on the hugely successful format of previous issues. Firmly established over eight years as a market-leading, must-have information resource devoted exclusively to DVD, it provides another important opportunity to reach companies involved in every aspect of DVD. Perhaps even more important it reaches independent content publishers wishing to embrace the DVD format.

Free distribution to key individuals by direct mail and at selected industry events.

A frequently-used reference tool covering a continuously expanding market, the DVD and Beyond 2008 magazine provides advertisers with multiple-user impacts.

Advertisers can secure additional copies for their own distribution free of charge.

The DVD and Beyond 2008 is edited and published by Jean-Luc Renaud, Publisher of www.dvd-intelligence.com, Europe's leading news-based website for the DVD industry.


The Publication

The DVD and Beyond 2008 is a proven, precisely focussed, advertising-supported publication of high informational value. It explains what professionals, at executive level, need to know about DVD and its environment in Europe and is designed to be an attractive, easy-to-use reference tool.

The annual publication is a portable or desktop resource that offers strategic analyses of current developments and future market trends through interviews of, and contributions from, top executives working in the various sectors of the DVD industry.

Advertisers appreciate it as a superb platform for display advertisements offering high production values on glossy paper stock.

Distribution

An increased total of 10,000 copies will be printed and mailed free of charge to key individuals from Globalcom's extensive database of industry contacts built up over many years and continually updated. In addition to circularising all the important practioners within the European industry, the DVD and Beyond 2008 is sent to content providers in film and television. The 2008 edition will be distributed as well to music and games publishers and distributors as well as to retailers.

The DVD and Beyond magazine is given additional distribution (in halls or mailed) at industry events, such as the Film-to-DVD Seminar, DVD Forum Europe Conference, DVD Entertainment (München), MIP/MIPCOM (Cannes), PEVE, Media-Tech, among others, and through self-distribution by advertisers.

Readership

The DVD and Beyond 2008 will reach content owners moving into DVD, the DVD professional community as well as corporate users.

8,000 copies are mailed to relevant recipients across Europe (see breakdown below).

1,200 copies are distributed at relevant conferences, seminars and events
800 copies are requested by advertisers for their clients and/or for distribution to delegates to workshop/seminars they organise themselves.

In the case of small and medium-sized companies, the publication is mailed to the Managing Director. At larger companies, it is sent to both the Managing Director and the Marketing Manager.

Circulation breakdown

80%: Content providers/producers (from small independents to Hollywood majors)
10%: Home video/games distributors/retailers
10%: Authoring houses, packagers, replicators, equipment suppliers, government /regulatory and industry bodies.

Out of the total, 95% of copies are distributed within Europe, 5% outside.

Distribution breakdown of magazine copies in European countries: United Kingdom (1,400), Germany (1,100), France (700), The Netherlands (500), Spain (400), Italy (400), Belgium (400), Portugal (250), Switzerland (250), Austria (250), Sweden (250), Norway (250), Denmark (250), Ireland (200), Poland (200), Czech Republic (200), Finland (200), Hungary (200), Romania (150), Bulgaria (150), Rest of Europe (300).


Advertising

The DVD and Beyond 2008 provides a variety of effective promotional opportunities.

Premium positions include:

Back Cover
Inside Front Cover & Page 3 (spread or gatefold)
Inside Back Cover
Pages 4 & 5 (spread)
Page opposite Publisher's Comment

Advertiser-supplied inserts and DVD disc inserts enquiries welcome.

Advertising Rates

Two-Page Spread colour
£3700
5150 Euro
Full Page colour
£2000
2800 Euro
Half Page colour (vertical/horizontal)
£1400
1950 Euro
Quarter Page colour (vertical/horizontal)
£850
1200 Euro
Professional Services Finder colour
£400
550 Euro

Special Premium Positions

First Right Hand Page
£500
700 Euro
Second Right Hand Page
£400
550 Euro
Third Right Hand Page
£300
420 Euro
Fourth Right Hand Page
£200
280 Euro

Covers

Inside Front Cover
£3700

5150 Euro

Inside Back Cover
£3500
5150 Euro
Back Cover
£4600
6400 Euro

Inserts


Leaflets and/or CD/DVD discs (in wallet) can be inserted in all or country-specific mailings of the magazine. Ask for quotes.


Deadline

DVD and Beyond 2008 will go to press in late May 2008. All advertising artwork must be supplied by
12 MAY 2008

Technical specifications sent with Confirmation of Advertisement Booking forms.

WWW.DVD-INTELLIGENCE.COM

The aim of www.dvd-intelligence.com is to provide information, knowledge and understanding of the DVD and related industry across Europe. The material available throughout the site comes from a variety of sources – from our in-house analysts, commentators and correspondents, from material collected at conferences, exhibitions and other events, and from a continuous programme of browsing hundreds of websites. The ultimate goal is to offer a totally independent and timely repository of information relevant to professionals active in the variety of facets of Europe's DVD industry.

www.dvd-intelligence.com is a commercial site, financed by both advertising and subscription. The advertising-supported sections are free to every user while a subscription is required to access the site in full.

Top Banners on rotating carousel as well as Right-hand Banners come with their own Microsite, allowing advertisers to customise – and occasionally modify – their message to be relevant to DVD-involved website visitors.

The site features a high quality Video Streaming facility for showreels, product demos, executive messages, etc. Advertisers spending at least £1,500 (2,250 Euro) on any package can have a video clip (up to 3-minute long) posted free of charge.

The Statistics

The site has been in operation for three and a half year, the statistics are impressive. During the month of November 2007, the site generated

. . . 480,500 hits from 17,800 visitors in 91 countries.

Visitors clicked on the Top Banners (rotating) between 4,500 and 7,200 times during the month.

Clicks on the Right-hand Banners range from 1,500 to 2,900 times a month.

Advertising rates (12 month contracts)

Top banner on rotating carousel
£2700
3750 Euro
Right-hand banner
£1700
2380 Euro
Newsbanners (x12)
£600
840 Euro
Gateway banners (over sections)
£1000
1400 Euro
Professional Services Finder
£200
280 Euro

Industry Directory logo

£120
170 Euro

SATURATION ADVERTISING PACKAGES
(12-month contract)

Gold Package £5200 / 7300 Euro

TWO-PAGE SPREAD in DVD and Beyond 2008
+ TOP BANNER on rotating carousel continually visible on the Homepage
(+ MICROSITE) of www.dvd-intelligence.com
+ 50 NEWSBANNERS that run above news stories of the News Desk of www.dvd-intelligence.com
+ PROFESSIONAL SERVICES FINDER ad in DVD and Beyond 2008
+ PROFESSIONAL SERVICES FINDER banner in PSF section of www.dvd-intelligence.com
+ 12-MONTH SUBSCRIPTION to password-protected sections of www.dvd-intelligence.com

Silver Package £3700 / 5200 Euro

FULL PAGE COLOUR in DVD and Beyond 2008

+ TOP BANNER on rotating carousel continually visible on the Homepage
(+ MICROSITE) of www.dvd-intelligence.com

+ 50 NEWSBANNERS that run above news stories of the News Desk of
www.dvd-intelligence.com
+ PROFESSIONAL SERVICES FINDER ad in DVD and Beyond 2008
+ PROFESSIONAL SERVICES FINDER banner in PSF section of www.dvd-intelligence.com
+ 12-MONTH SUBSCRIPTION to password-protected sections of www.dvd-intelligence.com

Bronze Package £2700 / 3800 Euro

FULL PAGE COLOUR in DVD and Beyond 2008

+ RIGHT-HAND BANNER (+ MICROSITE) on Homepage of www.dvd-intelligence.com

+ 25 NEWSBANNERS that run above news stories of the News Desk of
www.dvd-intelligence.com
+ PROFESSIONAL SERVICES FINDER ad in DVD and Beyond 2008
+ PROFESSIONAL SERVICES FINDER banner in PSF section of www.dvd-intelligence.com
+ 12-MONTH SUBSCRIPTION to password-protected sections of www.dvd-intelligence.com

Publisher's Package £1900 / 2700 Euro

HALF PAGE COLOUR in DVD and Beyond 2008

+ RIGHT-HAND BANNER on Homepage of www.dvd-intelligence.com

+ 25 NEWSBANNERS that run above news stories of the News Desk of
www.dvd-intelligence.com
+ PROFESSIONAL SERVICES FINDER ad in DVD and Beyond 2008
+ PROFESSIONAL SERVICES FINDER banner in PSF section of www.dvd-intelligence.com
+ 12-MONTH SUBSCRIPTION to password-protected sections of www.dvd-intelligence.com

The Publisher

DVD and Beyond 2008 and www.dvd-intelligence.com are published by Globalcom Limited, a UK-based independent publisher and consultancy to the multimedia industry, that also organised the Film-to-DVD Seminar (2004-2005), the DVD and Beyond conference (2006) and the DVD Forum Europe 2007 conference.

Globalcom was founded in 1991 by Dr. Jean-Luc Renaud to offer consultancy services. These include: data gathering and forecasting, market / company monitoring, competitive and SWOT analysis, market entry strategy, custom publishing and independent publishing.

Contact
Jean-Luc Renaud, Publisher & Editor-in-Chief

Tel: +44 (0) 1 727 851 761

Fax: +44 (0) 1 727 753 454

jean-luc@dvd-intelligence.com


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DVD Intelligence Site Locator - 2008 advertising
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